The world of e-commerce is erratic yet it is still considered the most fruitful and lucrative market in the world. Although the e-commerce market was already booming with a worth of $26.7 trillion dollars, the influx of COVID in 2020 gave wings to the growth of the e-commerce sector. Even those people who earlier showed aversion to buying products online were left with no other option rather than online shopping.
With so much growth and future security, many new players are planning to enter the e-commerce market as soon as possible and those who are already in the business are looking forward to securing their future by tapping into the latest e-commerce development trends.
The shopping experience plays a crucial role in the final decision and with 4.2 billion people buying products online, even small mistakes and minor outdated features can put you off track.
Ahead you will be introduced to a list of the latest e-commerce development trends. So that you can be ready for what the future holds for the e-commerce industry.
AR is going to enhance the shopping experience
Augmented Reality has proved to be a ground-breaking innovation for e-commerce and this is why, even while opting for something as simple as e-commerce portal development, e-commerce owners are looking forward to integrating AI into their portal.
With the use of AR, customers will be able to actually see the product. They are shopping for and this is going to help them make better buying decisions.
There are some specific industries like Home Décor and. Fashion are going to be completely revolutionized by the introduction of Augmented Reality.
By the end of August 2022, there were more than 1 billion AR users worldwide and. With more people becoming familiar with AR. The percentage of customers looking for an AR shopping experience is going to increase as well.
Contactless payment will be on the rise
The one thing that you must integrate with your e-commerce portal development is contactless payment because the pandemic has catapulted. The popularity of contactless payment. With the era of omnichannel eCommerce. Voice-controlled smart devices are going to play a crucial role in simplifying contactless payment with both convenience and speed.
Contactless payment would be made through a wide array of modes like credit cards, debit cards, UPI, wallets, and net banking, and all the retailers that have chosen e-commerce development services would need to integrate order management systems for better inventory management from the backend.
Customers mostly use contactless payments for buying essential items only and therefore, currently, grocery items top. The list when it comes to contactless payment and according to the data published during Mastercard Contactless Consumer Polling. More than half of Americans are using some kind of contactless payment.
The buying pattern has gone through a vast phase of change during the pandemic and therefore, e-commerce businesses are expected to bring in new changes to meet the new demand of the customers.
For bringing this change, flexibility in the form of headless commerce. It needs prioritization.
Headless commerce is simply the separation of the front end from the back end and if you have opted for e-commerce development services then you must have heard about it.
With headless commerce developed by an e-commerce portal developer, every brand can offer a custom shopping experience to customers which they will not get anywhere, and since making changes to headless commerce is easy, it will be more suitable for dealing with unexpected events like COVID-19.
If you have ever worked with an updated e-commerce portal developer in the last couple of months
then you must have heard about the emergence of dark mode as it is the latest trend in e-commerce development.
The dark mode is a trending design that works quite well on all types of OLED screens that are usually found in smartphones.
Since mobile commerce is on the rise, adopting the dark mode trend can prove to be quite beneficial for
your business as long as the portal eCommerce runs smoothly and provides an excellent shopping experience.
More use of smart content
In the last couple of years, e-commerce stores have witnessed a rise in the use of smart content.
Such types of content are full of statistics, graphics, signs, and much more.
These types of content are also specially designed to drive more engagement and therefore, your portal e-commerce must have it.
With the right type of smart content, companies have brought more visitors to their websites. And thus, it can prove to be an effective method of increasing visitors, if used well.
Since the e-commerce market keeps changing rapidly with time. What you used a year ago could have become obsolete by now. Therefore, it becomes necessary to keep updating your design and if you are building an e-commerce store from scratch, keep the latest trends in mind.